We are often bound by our old habits, whereas an agile mind is able to find new perspectives. The desired state can be reached by answering the following questions: why do we exist and what will our market position be in the future.
Our strategic alertness may have been lowered if our desired state and our brands are set to fixed assets such as land, buildings and location. On one hand, they have been, and still are, means of differentiation, but on the other hand, they narrow down the strategic horizon. An open-ended business concept leaves room for new ideas.
Ambitious enough sets us free to look for new solutions
Another important provider of strategic freedom is the set goal. Too ”realistic” a goal narrows down our horizon, resulting in us mostly relying on the familiar ways of doing things and not daring to search for new solutions. A desired state that is ambitious enough sets us free to look for new solutions. This means that we can either limit or release our strategic thinking merely by the way we set goals.
A hands-on and shared feeling on business is crucial for innovation.
A third factor affecting strategic alertness is a shared goal. A common desired state helps look for and recognize new solutions. Finally, a wide network of contacts and close interaction with interest groups are important in defining your vision. Reading interest group analyzes cannot do this; it requires actually meeting a variety of people. A hands-on feeling on business is crucial.
Values form the basis for agility
Agility is created through open interaction that encourages involvement, and in which everyone aims for the same desired state. Agility incorporates discovering, recognizing, handling, deciding over and implementing new things. It has also to do with an organization’s capability to adjust to new situations.
Are the necessary decisions made solely among the management team, or are different units able to decide for themselves? Values that promote agility include
- free participation,
- efficient interaction (internally and with interest groups),
- initiative and
- the courage to participate.